OMER

The client wanted to develop a floor display that was consistent with its existing displays and capable of accommodating multiple brands.
The main challenge was to design a unit that would stand out visually while offering a very high storage capacity. Particular emphasis was placed on showcasing a vintage logo, conceived as a true focal point and a strong distinguishing feature in-store. The display also needed to accommodate various product formats, ranging from large bottles to packs and crates, which required a particularly robust structure.

Kozmoz designed a fully bespoke premium floor display, combining visual impact, functionality and durability. The objective was to deliver a high-end finish while meeting the technical constraints associated with the substantial weight of the products on display. The choice of materials, combining metal, melamine-faced MDF and LED lighting, ensures both the longevity of the display and a refined in-store presentation. The vintage-style header, subtly illuminated, plays a key role in the unit’s appeal and reinforces its premium character.

Throughout the project, Kozmoz worked closely with the client, from the initial creative phase through to final production. The tests carried out during development were instrumental in shaping the final design, resulting in a unit that is perfectly optimised in terms of aesthetics, stability and in-store usability.

The project formed part of an initial rollout phase, with the ambition of laying the foundations for a sustainable and replicable concept. Very positive feedback suggests strong potential for future series.